Role at a Glance
EquipmentShare is hiring a General Manager to lead its Seattle, WA rental branch. Salary range: $85,000–$130,000/yr plus profit sharing and quarterly bonuses. Minimum five years of rental industry experience required. Core duties span team leadership, P&L ownership, and equipment utilization management. Work is on-site at a physical rental facility. Relocation assistance is available where applicable.
What This Role Is About
As General Manager of EquipmentShare's Seattle branch, you'll own the full operating picture for a construction equipment rental location — staffing, financials, safety, and customer outcomes. You'll draw on the company's proprietary T3 fleet-management platform to track utilization and surface performance data, then act on those insights to hit growth targets. This is a hands-on leadership seat inside a company in active expansion mode. If you carry a strong rental-industry track record and want a role where your decisions move the P&L directly, this opening is worth a close look.
About EquipmentShare
EquipmentShare is a construction technology and equipment rental company whose stated aim is to modernize how contractors manage their fleets. Its proprietary T3 platform gives customers real-time visibility into asset availability, utilization, and performance — positioning EquipmentShare as more than a standard rental yard. The company emphasizes a people-first culture, continuous growth paths, and an inclusive workplace through its dedicated 'A Workplace For All' initiative. EquipmentShare is in an active growth phase, opening new branches and treating each General Manager hire as a long-term leadership investment rather than a seat-filler.
Key Responsibilities
- Recruit, onboard, and develop branch staff; conduct structured performance evaluations and deliver targeted coaching to raise team output.
- Own the branch P&L — run monthly financial reviews to diagnose trends, flag underperformance, and surface new revenue opportunities.
- Monitor a defined KPI set: equipment utilization rates, underperforming assets, warranty recovery, billed mechanic hours, aged receivables, and customer satisfaction scores.
- Communicate branch performance and priorities clearly to both your direct team and senior leadership.
- Set measurable, clearly scoped goals with defined expectations for each direct report.
- Establish and enforce workplace safety standards and operating procedures in compliance with applicable regulations.
Must-Have Qualifications
- Minimum five years of experience in the equipment rental industry; prior management experience is strongly preferred.
- Valid driver's license with a clean driving record.
- Demonstrated ability to communicate clearly, navigate interpersonal challenges, and solve operational problems under pressure.
- Proven track record of leading and developing a team in a results-oriented environment.
- Continuous-improvement mindset — you measure outcomes, identify root causes, and adjust systematically.
- Comfortable operating inside a high-growth company and ramping quickly on new products, platforms, and service offerings.
Skills & Seniority Context
This is a senior branch-leadership role, not an entry-level management post. The non-negotiable requirements are rental industry tenure (five-plus years), P&L fluency, and a verifiable people-management track record. Day-one effectiveness depends on knowing how to interpret equipment utilization reports, manage aged receivables, and coach employees through performance gaps. Soft skills — clear communication, steady judgment in a fast-moving environment — carry as much weight as operational know-how. No formal education credentials or technical certifications are listed as required. The posting does not enumerate nice-to-have skills, but familiarity with fleet-management or construction technology platforms aligns naturally with how EquipmentShare operates.
Salary & Compensation
The posted base salary range is $85,000–$130,000 per year. EquipmentShare notes that final placement within the range depends on prior experience and location factors. Beyond base pay, the total package includes a company profit-sharing plan and quarterly performance bonuses tied to branch growth goals — both of which can add meaningfully to annual earnings. A company vehicle or $800/month vehicle allowance and a company phone or monthly phone stipend are also included. These perks partially offset out-of-pocket costs that many comparable employers leave to the individual.
Benefits
- Base salary plus company profit-sharing plan
- Quarterly performance bonuses for meeting branch growth targets
- Company truck or $800/month vehicle allowance
- Company phone or monthly phone stipend
- Relocation assistance where applicable
- Full medical, dental, and vision coverage for full-time employees
- 401(k) with company match
- Generous PTO plus paid holidays
- Gym membership stipend and wellness programs (with PTO and prize incentives)
- 16 hours of paid volunteer time per year
- Career advancement, leadership training, and professional development opportunities
- Company events, food truck nights, and monthly team dinners
Location & Work Arrangement
This role is based on-site at EquipmentShare's rental facility in Seattle, Washington. No remote or hybrid option is mentioned in the posting. For candidates who would need to relocate, EquipmentShare explicitly includes relocation assistance in the benefits package, available as required. Visa sponsorship eligibility is not addressed in the job description — candidates with work authorization questions should raise them directly with EquipmentShare during the interview process.