Social Manager, GOC

WPP Media · Barranquilla, Colombia; Bogota, Colombia; Medellin, Colombia

managerfull timehybrid
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Role at a Glance

A management-level paid social position inside WPP Media's Global Operations Centre (GOC), supporting regional teams across the US, Europe, and Asia. You will supervise 2–5 direct reports, uphold platform best practices, and own quality delivery to global partners. Minimum bar: 3 years of paid social campaign experience and 1 year of formal people management. Based across Colombia (Barranquilla, Bogotá, or Medellín), hybrid schedule.

What This Role Is Really About

WPP Media's Global Operations Centre in Colombia needs a Social Manager to anchor paid social execution for markets stretching from North America to Asia-Pacific. Day to day, you are the connective tissue between GOC practitioners and regional counterparts — holding the line on campaign quality, platform standards, and delivery consistency regardless of time zone. Alongside that delivery mandate, you carry a genuine people-development responsibility: coaching a small team, setting a clear feedback cadence, and owning escalations end-to-end rather than passing them upward.

About WPP Media

WPP Media is the media operating unit of WPP, one of the world's largest communications groups. It brings media investment, data capabilities, and platform partnerships together under WPP Open, an AI-powered system designed to give clients full transparency into how their media budgets perform. Serving major global advertisers across dozens of markets, the unit focuses on pairing large-scale audience intelligence with personalised creative delivery to produce measurable commercial outcomes. The GOC structure places Colombia-based teams at the operational core of that global delivery engine.

Key Responsibilities

  • Build and maintain collaborative working relationships with WPP Media regional leads in North America, Europe, and Asia-Pacific
  • Act as the GOC's quality gatekeeper for paid social — reviewing output against platform standards before it reaches regional partners
  • Own escalation handling for your team: identify root causes, drive resolutions, and prevent recurrence rather than applying short-term fixes
  • Directly manage two to five practitioners through clear goal-setting, regular performance reviews, and a consistent feedback culture
  • Deliver specific, actionable coaching tied to each team member's growth areas and current performance gaps
  • Acknowledge strong performance visibly and address shortfalls constructively and in a timely manner

Must-Have Requirements

  • Bachelor's degree in any field
  • Advanced English proficiency at the B2–C2 level on the CEFR scale
  • Minimum 3 years of hands-on paid social campaign management experience
  • At least 1 year of formal people-management or team-lead responsibility
  • Advanced Excel skills — including data manipulation, pivot tables, and campaign performance analysis

Skills Breakdown — Must-Have vs. Context

The technical floor here is narrower than many comparable media manager roles: the employer requires paid social campaign experience but names no specific platforms (Meta Ads, TikTok, LinkedIn, etc.) in the listing, and Advanced Excel is the only named tool. The real differentiators are English fluency — B2–C2 is a meaningful bar for daily cross-regional communication — and a verifiable leadership record. Even a single year of formally managing people signals readiness for the escalation ownership and coaching cadence that sit at the centre of this GOC function.

Salary & Compensation

WPP Media has not published a salary range for this position. Based solely on the job content provided, no figure can be given — we do not estimate. Candidates should raise compensation directly during the interview process and ask about base pay, any variable or performance-linked components, and the full total package. What is confirmed: the role comes with WPP Media's standard benefits, which include internal learning platforms, certification support, life insurance, wellness programmes, substantial paid time off, preferential partner discounts, and an employee mental health awareness day.

Benefits & Perks

  • Access to WPP Media and WPP global internal learning platforms
  • Support for professional certifications and structured training programmes
  • Life insurance coverage
  • Wellness programmes
  • Significant paid time off
  • Preferential discounts through the WPP partner network
  • Employee mental health awareness day
  • Exposure to WPP's global network spanning multiple markets and regions

Location & Work Model

This opening is available across three Colombian cities: Barranquilla, Bogotá, and Medellín. The work model is hybrid — a combination of remote and in-office days. Per WPP Media's stated policy, the role must be performed within Colombian territory. Applicants must reside in Colombia and hold a valid work permit; performing the role remotely from outside the country is not permitted under any circumstances. No mention of visa sponsorship appears in the job posting.

Frequently asked questions

What is the Global Operations Centre (GOC) and how does this role fit into it?

The GOC is WPP Media's centralised execution hub that supports regional media teams across the US, Europe, and Asia. As Social Manager within the GOC, you are accountable for ensuring that paid social campaigns meet consistent quality and platform standards before delivery reaches each regional partner.

How many direct reports will I manage in this role?

The job description specifies between two and five direct reports. You will line-manage, coach, and provide regular performance feedback to this team.

Is this role fully remote?

No. WPP Media describes the role as hybrid, meaning a combination of remote and in-office working. The position must be performed from within Colombian territory — working remotely from outside Colombia is explicitly not permitted.

What English level is required and why does it matter here?

Advanced English proficiency at the B2–C2 CEFR level is required. This reflects the day-to-day need to collaborate and communicate with English-speaking regional counterparts in the US and parts of Europe as part of the GOC's cross-regional delivery model.

Is a salary range available for this position?

No. WPP Media has not disclosed a salary range in this job posting. We recommend raising the question directly during the interview process to understand base pay, any variable or bonus structure, and the complete benefits package.

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